Team Namibia recently hosted a panel discussion on the “Importance of branding Namibia” in the capital. The discussion was hosted in an attempt to create national debate on this important issue and rally for more Namibians to understand the concept of “buying local” and the need to support Team Namibia, its member products and services.

Delivering her views on the topic, Proudly South African, CEO, Ms Manana Moroka presented a paper on “Developing and implementing a national branding initiative – The Proudly South African Experience”. Ms Moroka spoke about the importance of branding a nation, the benefits a country can derive from it and discussed some of the challenges the Proudly South African campaign is facing and tips on how Namibia can deal with the same.

Gideon Shilongo, CEO of the Namibia Tourism Board looked at the tourism sector as part of a national branding initiative he also shared research results on how foreign country residents perceive Namibia as a tourist destination.

The discussion was well attended, more than sixty people from different sectors of the Namibian economy joined Team Namibia to listen and appreciate the importance of branding Namibia and forming part of Team Namibia.

We were extremely happy to see executive leadership from one of our Founder Sponsors in the form of Mr Sven Thieme who was present early that morning - we appreciate your personal commitment to the growth and success of Team Namibia. Also present was well known business personality, Mr Harald Pupkewitz and the High Commissioner of the Republic of South Africa, HE Mr Maseko who urged SADC countries to take a regional approach to branding our region.

Team Namibia extends its gratitude to the Namibia Chamber of Commerce and Industry, more specifically to Lwaba Jario who assisted the office with most of the logistics. THANK YOU VERY MUCH LWABA!

We hope that the discussion stirred thoughts for debate on branding Namibia and the importance of supporting Team Namibia, its member products and services.

For more information to join Team Namibia, please contact Margareth at 081 122 8041.